WASD has built a strong network of researchers, policy makers, educators, consultants and employers from all parts of the world to exchange knowledge and experience and discuss current developments and challenges. This directory can be used to help find, support and collaborate with experts from the WASD network. Interested in joining the WASD expert directory? Complete the application form. Please check your details in our directory after 48 hrs and if you can not find your name, please contact the directory coordinator at email@example.com. You can also join the expert directories of our sister organisations: Middle Eastern Knowledge Economy Institute (MEKEI) and Sudan Knowledge (SK).
Prior to moving to Nigeria, Sonny Nwankwo was a Professor of Marketing and Director for Research and Enterprise within East London Business School, University of East London, UK. Chartered Marketer and developed his research specialism in consumer studies, more specifically, consumerism and strategic customer management under conditions of market failure. His current research, however, is driven by a desire to extend the normative boundaries of Marketing while simultaneously seeking new ways of bringing theory and practice into practicable conjunction. In this regard, he reaches out beyond the intellectual confines of Marketing to the broader management realism of our contemporary world. Of special interests are strategic challenges relating to multiculturalism, entrepreneurship (with emphasis on ethnic minority contexts), nations and organizations in transitions (African contexts in particular). He is widely published and a recipient of the ANBAR Citation of Excellence for Highest Quality Rating for published work. Professor Nwankwo serves on the Editorial Review Board of 8 journals in Marketing and International Business. His professional affiliations include: Fellow of the Chartered Institute of Marketing, Fellow of the Academy of Marketing Science, Fellow of the Royal Society of Arts, External Assessor and Visiting Professor at universities in Africa, Australia, UK and USA and President of the International Academy of African Business and Development. Prior to entering academia, he was a manager in the telecommunications industry.